Real Results From Real Franchises
See how travel advisors are growing with our proven system
Jennifer Hawthorn
Owner, Vacation Planners of Central Arkansas
“Teaming up with Vacation Planners has been a total game changer for me. Having their support behind the scenes gives me the freedom and focus to do what I love most, creating incredible travel experiences for my clients. I feel confident, supported, and really excited about what’s ahead.”
Christine New
Owner, Vacation PLanners of South Central Florida
“I was blown away by the amazing, human, and individualized support; every question felt like a priority, not just another ticket in a queue. Leadership truly sees you as a partner with unique value, celebrating your goals rather than treating you like a cog in the machine. And far from fierce competition, fellow franchise owners have become my friends and collaborators, always ready to share insights and lift each other up.”
Candice Clark
Owner, Vacation Planners of Salt Lake City
“What surprised me most about joining Vacation Planners was how supported I felt right from the start. I especially love having access to social media management and ready-to-use marketing tools—like flyers, event materials, and banners—which make it so much easier to promote my business and stay consistent with branding.”
FOR EXPERIENCED TRAVEL AGENTS
Ready for What’s Next?
Most experienced travel advisors started with a host agency, and for good reason. A host gives you independence, low overhead, and the supplier access you need to build a book of business. It’s the right structure when you’re growing.
But at some point, the math changes. You’re producing real numbers. Your time goes further when you’re selling than when you’re writing your own social posts at 10 p.m. And you start wondering whether a different structure would help you scale faster.
A franchise is not simply “more support.” It is a different structure for a different stage. You keep more of your commission. The day-to-day operations, marketing, and technology are handled for you. And you trade some independence for the leverage of a national brand.
The Vacation Planners model is designed for advisors who have already proven they can sell and want to focus on the clients and the trips instead of running every part of the business themselves.
You may be ready if...
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You want marketing executed for you
Not just templates and training, but campaigns actually shipped on your behalf. -
You want better technology
An integrated platform instead of stitching together your own tools. -
You want stronger brand leverage
A national brand, supplier relationships, and client recognition behind your business.
What’s Included In Your Investment
Setup & Launch
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Complete Brand & Logo Package
A cohesive brand that positions you as a trusted local expert. -
Branded Website & URL
A conversion-focused website designed to attract and capture clients. -
TERN AI Technology Setup
VP Tern license, business configuration, and scheduling calendar setup. -
Google Business Profile & Directory Listing
Optimized Google presence and franchise listing in the VP directory. -
Strategic Onboarding
Guided onboarding that keeps setup clear and manageable. -
Partner Relationship Activation
Immediate access to preferred suppliers and partners. -
Claim Your Area
Your business positioned and launched in your chosen local market.
Ongoing Support
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Complete Marketing Suite
Done-for-you social, newsletters, blogs, landing pages, and print materials. -
Website & Brand Visibility Management
Ongoing website updates, promotions, and Google online presence. -
TERN Technology & Travel Biz Boss
Access to VP Tern tools + Travel Biz Boss emails, automations, and workflows. -
Industry Memberships & Credentials
ASTA, CLIA, FTA memberships, plus VTA and FTA certifications. -
Dedicated VP Support & Coaching
Monthly coaching, marketing calls, Java with Jenn, Town Halls, and franchisee community. -
National Exposure
Visibility beyond your local market through a national network. -
Partner Relationships
Ongoing access to established preferred partners.
What Makes Vacation Planners Different
Our comprehensive “Done for You” approach means we handle the heavy lifting.
TERN AI Technology Platform
Industry-leading AI and automation that streamlines workflow: automated itinerary building, instant quote generation, smart client matching, and predictive recommendations. Save 10+ hours/week.
100s of Targeted Ad Campaigns
Get travel agent leads with proven ad campaigns administered for you. Get qualified leads directly to your pipeline.
Exclusive Partner Promos
Access to Signature Travel Network, exclusive promotions, plus 300+ preferred partners with better rates and priority support
All-in-One CRM & Booking Platform
Real time inventory, automated booking confirmations, client management dashboard, mobile app, integrated payments. No duct-taping multiple systems together.
Dedicated Success Coach
A partner in your growth, not just a coach. Through marketing strategy sessions and ongoing individual and group coaching, you’ll gain the clarity and direction to build a more intentional, strategic path toward your business goals.
Franchise vs. Host Agency vs. Independent
We handle operations so you focus on creating incredible experiences
Feature
Vacation Planners
Host Agency
Independent
AI Technology
TERN Platform
Basic/None
Pay separately
Commission
90/10
70/30 - 80/20
100%
Marketing
Done for you
DIY/Basic
100% DIY
TERN Technology: Built for Travel Advisors
Trusted by 5000+ advisors and 1000+ agencies nationwide
One-Click AI Import
Turn PDF’s into itineraries and pull confirmation details from emails with one click. No manual data entry required.
AI Destination Guides
Personalized destination guides and packing lists used 8000+ times in their first month by travel advisors creating custom client experiences.
All-in-One Platform
Smart forms, automated workflows, integrated email, commission tracking, and CRM - all in one place. No more juggling multiple tools.
300+ Preferred Partners
Connect With Industry-Leading Partners
As a franchisee, you’ll have preferred access to premium travel suppliers
Let's Have A Quick Conversation
A short conversation to figure out whether the franchise model makes sense for where you are right now. If it doesn’t, we’ll tell you.
Here’s what happens next:
You fill out the short form.
We’ll email you a few times that work and pick one together.
We talk for about 15 minutes. Just a conversation about where you are and what you’re looking for. No paperwork, no questions about your finances, no pitch.
If it sounds like a good fit on both sides, we’ll send you the details to look over on your own time, and set up a longer chat.
If it’s not a fit, we’ll tell you. And we won’t keep calling you.
